Wanted: a large biscuit tin
wanted 诚聘,求购
- help wanted section 招聘启示专栏
- The fugitive is wanted by the police.警方正在通缉逃犯。
No one can avoid being influenced by advertisements.
Everyone is influenced by advertisements. 无双否,不加强
- Everyone admits that ... → No one can deny that ...
- Everyone is attracted by ... → No one can resist...
avoid v. 躲避,避免(后面常接Doing)
No one can avoid being influenced by society.没有人可以避免受到社会的影响。
No one can avoid being tempted by money.没有人可以避免受到金钱的引诱。
No one can avoid making mistakes.没有人可以避免犯错误(主动)
Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us.
| pride oneself on 以…为傲:因为拥有(某种能力、品质等)而感到自豪。 | be proud of 为……感到自豪:因某事或某人而感到自豪或自尊。 |
|---|---|
| He pride himself on having never been beaten in chess. 他为自己下棋从未被击败而自豪。 |
We are very proud of him. 我们为他感到骄傲。 |
| take pride in ... 以…为傲:对某事或某人感到满意、自豪或自尊。 | |
| Take pride in what you do. 为你所做的事感到自豪。 |
I started to take pride in what I was writing. 我开始为我写的东西感到自豪。 |
| exert sth. on sb. 把某事强加于某人 | impose sth. on sb. 把…强加给… |
|---|---|
| It is not easy for her to exert influence on her children. 她不容易对她的孩子产生影响。 |
Good books could impose more positive influence on me. 好书可以对我产生更积极的影响。 |
| Much as we may pride ourselves on our good taste, | we are no longer free to choose the things | we want | , for advertising exerts a subtle influence on us. |
| 让步状语从句 | 原因状语主句 | 定语从句 | 原因状语从句 |
| Although we may much pride ourselves on our good taste, | 让步状语主句 | ||
* 让步状语从句的强调
- Although I much admire Newton as a scientist, I don't like him as a man.→ Much as I admire Newton as a scientist, I don't like him as a man. 副词强调
- Although we may be proud of our good taste, ... → Proud as we may be of our good taste, ... 形容词强调
- Although she is beautiful, I still don't like her. → Beautiful as she is, I still don't like her.
- Although he tries, he never seems able to do the work beautifully. → Try as he does, he never seems to do the work beautifully. 强调谓语动词
- Although he is a child, he can make a living. → Child as he is, he can make a living. 名词强调(零冠词)
| be free to do ... 自由的去做某事 | You are free to choose the things you want. |
|---|---|
| freely adv. 自由地;免费地 | You.can choose the things you want freely. |
| be at liberty to do 可以自由地去做某事 | You are at liberty to choose the things you want. |
* In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.
in sth. / doing 在...的过程之中
- In trying to persuade us to buy ... 为了说服我们购买……
- In seeking independence, they do not sacrifice their human dignity.
| persuade sb. to do / into doing 说服某人做某事 | It took me ten minutes to persuade her to ring back later. |
|---|---|
| talk sb. into doing 说服某人做某事:通过言语或论证使某人同意或采取行动。 | We talked Father into buying the car. |
| get sb. to do 通俗、口语化 | The rough road across the plain soon became so bad that we tried to get Bruce to drive back to the village we had come from. |
| persuade sb. not to do / out of doing 说服某人不要做某事 | I persuaded him not to commit / out of committing suicide. |
| talk sb. out of doing 劝说某人不做某事 | I talked him out of committing suicide. |
| get sb. not to do 让某人不要做某事 | I got him not to commit suicide. |
| dissuade sb. from doing 劝阻某人不要做某事 | I dissuaded him from committing suicide. |
this or that product 各种各样的商品
- one product or another 各种各样的商品
- some product or other 各种各样的商品
| study ... n./v.研究,调查 |
|
|---|---|
| discover v. 发现 |
|
| describe v.描述,形容 |
|
| investigate v.侦察(某事);调查 |
|
| summarize v.总结,概述 |
|
| analyze vt.对…进行分析 |
|
weakness n.懦弱,软弱(不可数)
So let us begin anew—remembering on both sides that civility is not a sign of weakness, and sincerity is always subject to proof. Let us never negotiate out of fear, but let us never fear to negotiate. — John F. Kennedy
weakness n.弱点、缺点(可数)
- They have the usual quota of human weaknesses, no doubt. 他们毫无疑问也有人类通常的弱点。
- strengths and weaknesses 优缺点
For we know that our patchwork heritage is a strength, not a weakness. We are a nation of Christians and Muslims, Jews and Hindus, and nonbelievers.
Advertisers discovered years ago that all of us love to get something for nothing.
for nothing / for free / free of charge adv. 免费.…
- Guests can park for nothing / for free / free of charge. 免费停车
no charge for ...免费
- There is no charge for parking.
be on the house 店主请客
- The owner knew about the engagement and brought them glasses of champagne on the house. 店主知道了他们订婚的事,便免费请他们喝了几杯香槟酒。
- In some pubs you can get drinks on the house, meaning they are free. 在一些酒吧里,你可以得到由店家出钱的饮料,也就是说,它们是免费的。
An advertisement which begins with the magic word FREE can rarely go wrong.
begin with ... 以…开始;开始于…
"Let's go into the kitchen, and maybe you can help me set the table." "Sounds good to me. What are we having?" "I prepared lamb chops, mashed potatoes, and a tossed green salad to begin with." "Grandpa, you are a terrific guy!"
end with ... 以...结束
- The rally ended with the singing of national anthem.
go wrong (变得)出错,出问题,不顺利
- Something's gone wrong with my computer.
- We have all experienced days when everything goes wrong.
These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well.
round / around the world 世界(一圈)
- throughout the world 全世界:在整个世界范围内,涵盖所有地区或国家。
- all over the world 全世界
- the world over 全世界
- Michael Jackson was popular round / around the world / throughout the world / all over the world / the world over.
They devise hundreds of competitions which will enable us to win huge sums of money.
enable sb. to do ... = make it possible for sb. to do... 使某人做某事成为可能
They devise hundreds of competitions which will make it possible for us to win huge sums of money. 替换
Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.
Radio and television have enabled advertisers to capture the attention of millions of people in this way.替换